Hempz Nov 2022 | Whink Creative

Hello Hempz November Influencers and Agents

Celebrate Holiday with Hempz fall scents: PEPPERMINT VANILLA SWIRL and FRESH SNOWBERRY & VANILLA CREME and BAKE SHOP HERBAL BODY BUTTERS GIFT SET

Upcoming Dates:

10/21 Product ships
10/26 Product arrives
10/21 Contracts sent for signature
10/25 Signatures due
10/25 EOD Content ideas due via email to Campaigns@WhinkCreative.Agency. Example “I’ll be using a trending sound of XYZ while I challenge my BF to a smell test using both lotions."
10/25 by 5pm - Influencer must connect their accounts to Influence Kit.
10/28 Content idea feedback due from Hempz to Influencer
11/2 Content due in your Google Drive folder for approval. You must use this drive, Box or other accounts will not be accepted. In your Google Folder upload
- 1) Your video
- 2) Google doc of your caption and hashtags
- 3) Cover reel image if applicable. If sound isn’t available to share, include your trending sound or music in your google doc
11/4 Approvals/feedback granted
11/9 - 11/21 Posting live. See your contract for requested date.
12/1 Metrics due to Influence Kit
12/1 Send invoice to Accounting@WhinkCreative.Agency

Overview

Celebrate the Holiday scents of Hempz with your followers

Goal

Drive awareness of Holiday scents PEPPERMINT VANILLA SWIRL and FRESH SNOWBERRY & VANILLA CREME and BAKE SHOP HERBAL BODY BUTTERS GIFT SET
Show how much you love Hempz - hydration and distinctive scents

KPIs

Engagement, Clicks, Shares, Saves, Swipe Ups

Call to Action

Grab them before they are gone. They make the perfect stocking stuffers!

Channels

Shares on Instagram, Tik Tok, Twitter, Facebook, Blogs, Podcasts, Newsletters, YouTube and Pinterest if applicable

Content Guidelines

Hempz is the OG ‘OMG, you smell delicious’ brand.
The holidays are around the corner and that means Christmas parties and oh, some dry skin. Hempz has you covered head to mistle-toe (literally) with our incredible Holiday scents like PEPPERMINT VANILLA SWIRL AND (available only at Ulta & Hempz.com) FRESH SNOWBERRY AND VANILLA CREME.
Need to stuff a stocking for a kid, sibling, or sorority sister? The SLEIGH BARES TRAVEL SIZED BODY MOISTURIZER SET will make you everyone’s bestie.
It’s also good for you - Hempz formulated all our products with non-toxic, plant-based ingredients. Whether using vanilla extract to help calm inflammation or shea butter to condition skin, our favorite ingredients are natural, not from a test tube.
Overall look and feel of content should be bright, upbeat and evoke feelings of happiness.